Roscato Retail Sell Sheet

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Name: Roscato Retail Sell Sheet

Original Filename: Roscato_Fact_Sheet_Retail.pdf

Category: Sell Sheets

File Size: 341.1 KB

Uploaded: December 11, 2025 at 6:38 PM

File Type: application/pdf

Wine Information

Marketing overview of the Roscato brand and Rosso Dolce, highlighting it as America\'s #1 Sweet Red Wine, Cavit\'s production, and packaging sizes (750 mL and 1.5 L) with shelf and distribution notes.

Rosso Dolce

Company: Cavit

Country: Italy

Description:

Roscato is America\'s #1 Sweet Red Wine. Produced from quality Italian grapes by Cavit, America\'s favorite Pinot Grigio. Rosso Dolce is a red blend in the Roscato portfolio and is available in multiple formats. The brand emphasizes a wine for every occasion — sweet, fruity, bubbly, or smooth.

Available Sizes:

750 mL 1.5 L

Show Extracted Text

Roscato I L A T E R America’s #1 Sweet Red Wine Roscato is a confident, high-quality brand with an unintimidating portfolio of wines made to be enjoyed. Our wine is produced from quality Italian grapes by trusted, respected winery, Cavit, America’s favorite Pinot Grigio. So, our confidence is well-founded. There’s a wine for every occasion — sweet, fruity, bubbly, or smooth — whether you are partying with your crew or having dinner with your boo. BRAND-SELLING FACTS 1. Roscato is the perfect wine pairing for treating oneself and hosting/ attending more sophisticated dinners/events 2. Roscato is the #1 Sweet Red Wine and the #7 Italian Wine brand in America 3. Roscato Rosso Dolce has the #2 ROS in the Red Blend Category BRAND BENEFITS TO ACCOUNTS 1 in 3 of all new wine consumers enter the wine category through a sweet offering — and sweet wines are the leaders in the Red Blend Category BRAND PRIORITIES SHELF EXECUTION STANDARDS Priority Focus Rosso Dolce 750mL Rosso Dolce 1.5L Additional Key Rosé / Moscato / Gold Flavors 5 2 / 7 2 / 4 0 E W 2 5 L a n a c r i C * L F , h c a e B m a P t s e W l , l a n o i t a n r e t n I l y a B m a P 5 2 0 2 © SRP $12.99/$11.99 $21.99 SRP $12.99/$11.99 $11.99/$10.99 SCAN TO EXPLORE FURTHER WINERY PBI Shelf Adjacency: Stella Rosa Ensure Cold Box Placement

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